Construction - Digipak and Magazine Advert

Here is my final digipak:

Front:

Inlay One:

Inlay Two:

Back Cover:

Here is my final magazine advert:

Permission Request

Today I sent an email to Katy Perry's agent, for copyright purposes. Here is a screen shot of the email I sent asking for permission to use the track, 'One of the Boys'.

Rough Cut 2 Feedback

Feedback

I have roughly finished my music video, because it is all complete, but the middle looks a bit messy I think. Also they said the lip sync needs to be fixed in places. I was also told that the upbeat video and narrative is really interesting. I showed my video to other people and they have agreed.
To improve this I am going to edit the video here is my plan...

• From 1.07 put in some stronger shots of the chorus on the white background (-1.21)
• 1.34-1.40 stop the quick cuts, and find stronger footage to use, so that it doesn't look too fast and messy.
• 2.22 Remove the short scene of them on the weight arcade game, and use the end of the chorus to show more establishing shots of the pier, and her in her bedroom.
• 2.35 'I wanna be a flower...' Show them walking together in the pier, and use a transparent shot of her lip syncing.
• Use shots of the 3 girls lip syncing together on pier, and cut it in with the pier scene. 
• Build up to fight scene, 'don't wanna be....' fade in shots of 2 girls lip syncing at either side of the screen, whilst showing the fight building. This way it will seem like the two 'girly girls' are voices in her head. 
• Ending 'do do do's' shot of characters from throughout the video, and will end with a shot of a 'The End' sign.

Diary!

1. Album Progress Update

I am not very good at using photoshop, and after hours of trying to figure out the tools I have only made a very basic uninteresting front cover!

Therefore I have decided I am going to make detailed drawings of what I want the album and magazine advert to look like so that I don't forget. I can then show my ideas to other people who can teach me how to import my ideas onto photoshop.

2. Editing Update

Yesterday, there were quite a few technical errors in lesson and I wasn't able to get much done. Today I planned to spend four hours working on my editing whist the room was free to get the editing a lot closer to being finished. Unfortunately, final cut pro is playing up again, and as this isn't a lesson I can not get help to fix it. Therefore for now I plan to just focus on my digipak designs and hope the computer is fixed again soon!

Also I planned to film a shot of a game on the pier saying 'Game Over' to put at the end of my video. I didn't find a game with that shot on it, so therefore I plan to use a 'Game Over' or 'The End' sign made on photoshop or online. Something looking like this...

Album And Magazine Advert ROUGH

After getting some help from teachers and peers, I have been able to use photoshop to create an album and a magazine advert. I decided to change the front cover picture and use that particular image on an inlay instead. Instead of using the original design for Inlay one, I used a photo and put internet details on the back cover. I also used a QR code maker online to make a QR code that can be scanned by smartphones, and it will take viewers to the Katy Perry website. This is more advanced than my original plan, so hopefully will appeal to a wider audience by using up to date technology.

I found that photoshop allowed me to be more creative, for example, I researched the text that Katy Perry albums use, and was able to download them off a website called dafont.com. This will hopefully help make my products better than planned.

There are still some parts of photoshop that I need some guidance on understanding. For example, I want to make the 'Katy Perry' Text have a colour shading effect. Here are my rough edits of the album and the magazine advert.

Album Cover: 

I ended up using a different photo for my album cover, because there was not enough free space to write album details on the front cover with my original plan. I have still used the photo I wanted to use, but as the first inlay. This worked out well, because I was able to make a QR code for advertising. I also put links to Katy Perry's website, facebook and twitter on the back of the album in small print under the barcode.

Inlay 1: 

Looking at this album inlay along side the rest of the album, I think I have edited the image's brightness too much, and I need to sort it out. I think this is a nice picture though, and Katy Perry often has a more flattering picture inside the album cover.

Inlay 2:

I am happy with this inlay. I got the text for Pink Ladies online, I was planning to use the photo I took of the back of the jacket. I got the text offline, because the picture I got was blurry, and this way the inlay has turned out to a higher quality more professional standard.

Back Cover:

I like this back cover, because of the outlines of shapes and the contrasting baby blue colour used to number the tracks. I also created a record label called, 'Nutune Records' and I have inserted it just above the small print (copyright details).

Magazine Advert:

Feedback I have gained from these texts after showing peers:

-Need to outline the Artist name and album name so that they stand out more.

-I like the bright colours

-Edit the photos so they are all the same brightness

-I like the pink ladies theme

Home Shoot TAKE 3 Planning

Tomorrow I plan to re-re-film the shoot at home!
I have filmed it once will Molly, and I have filmed it once with Vanessa. Obviously with Molly the cast changed, hence I filmed with Vanessa, but at the first attempt filming at home with Vanessa the camera died.

Therefore tomorrow I am going to film the same shots again, and because I am filming at my house, it will be exactly the same as the shoot with Molly. I will make sure there is no clutter in the background this time, because that looks unprofessional.

Props
- Hat
- Magazines
- Mirror
- Hairbrush
- Lipstick
- Straighteners
- Nail varnish
- Perfume
- Sock

I plan to flim the same shots along with an extra part of the bridge, 'I wanna smell like roses not a baseball team'. Here I plan to have low angle shot of her spraying and smelling perfume then she falls onto the bed, and there is a shot from above, 'not a baseball team' and she will pull out a sock that she fell on.

Diary!

Today I have designed and annotated my album designs. I plan to make this album on photoshop, but I decided to show it to my younger sister who is a 14 year old girl (my target audience), and her friend who are the same age.

Here are my album designs:

Here is my feedback:

Sophie, aged 14-- It stands out, because it has bright colours. It looks kind of pop art it, and yeah that's cool. I would probably buy it.

Caitlin, aged 14-

- If it was the actual Katy Perry I would buy it. It looks good. I think it's good for 14 year olds, but it might look a bit young for older people.

From my feedback I am going to make sure the colours aren't too bright and gather feedback from people my age to ensure I am not ONLY appealing to younger consumers. To try and make my feedback unbiased I told them it was my friend's designs!

I realised from looking closely at album's that a theme is often carried throughout, and often there is only one main picture. For example, one direction have a 'doodle' theme, to appeal to young girls.

On the first inlay of the album, it says 'Say Hello...' and then gives their Facebook, Twitter, Youtube and their website addresses. Radio one live lounge CD also has promotional info on the inside left cover. In my album cover I chose the wording, 'Check it out...', because Katy Perry is American and it is the colloquial language that teenage girls would use.

I decided to go with the theme of one main photo and then quite plain other sides, this is because I want the album to match the video. She is playing a teenage girl having a crush on a boy, therefore the album needs to show this. I am going to use plain outlines of a high heel, football, lipstick and hat, to relate to the music video.